Reserve, Register Domain Name - Web Hosting Registration

Web Site Success: What Works - Strategy or Blind Luck?

How do you build and promote your web site so you can get high rankings and lots of traffic? Is there a proven system that works or is it a crap shoot? Everyone who owns or manages a web site faces the same dilemma.

Make no mistake ? there is no magic bullet. You can?t fool the search engines; paying so-called web pros and consultants is very risky; and printing your web address on your literature won?t generate substantial traffic either.

So what works?

There are a few techniques that definitely will make a positive difference and help you maximize your opportunities for rankings and traffic. Here are 5 steps you can take right now:

1. Register your site so that it will be crawled by the robots

You have to let the search engines know you exist so you can get ranked. You can pay to have it done with each individual engine, use a third party source (one highly recommended service is submit-it.com), or you can do it yourself at no cost. A small number of search engines account for over 90% of the traffic, so don?t chase them all. Here are the ones you need to worry about:

? Open Directory Project ? www.dmoz.org

? Google ? www.google.com

? Yahoo ? www.yahoo.com

? Inktomi ? http://submitit.bcentral.com/msnsubmit.htm

If you want to do it yourself, visit each of the above pages and search for phrases/terms which take you to the submission page ? ?submit a site?, ?add a site?, or similar phrases.

2. Make sure you have a good site when it is crawled

Your rankings in the search engines will be determined by how well your site is constructed. Focus on three key issues:

? Links in your site ? are they all working?

? Page Titles, Keywords and Descriptions ? each page should focus on one or two ?keywords? that are relevant to your prospects. Keywords in the Title and Description of each page should be front-loaded (placed in the first part) and neither should be ?stuffed? with keywords. Focus on one or two different keywords on each page.

? Page Text ? keywords should be in the top one-third of each page, with a 5-7% frequency throughout the whole page (mention your keywords 5-7 times per 100 words of copy)

A valuable free tool to check some of the above can be found at www.web-inspect.com/search-engine-preparation.php 3. Make an effort to get links from other sites

Google and other key engines give high relevancy to sites with many links pointing back to them. Trading links with other high-traffic sites is an excellent strategy. Buying on-line ads and links can also be a good strategy if cost-effective.

4. Don?t forget the human visitors to your site

While rankings in the search engines are determined by the robots, it is your human prospects who will be reading them for content when the search engine finds them. If you want them to click-through to your site when they find you, write Titles and Descriptions that focus on the value you offer them. And when they get to your site, be certain your site is visually attractive with adequate color and graphics, but don?t overdo either. Every page should be easy to navigate and the text should be focused on solving your prospects? problems.

5. Consider the paid search engines

This is commonly referred to as pay-per-click (PPC) advertising because participation requires you to bid on a ?per-click? basis for specific words/phrases you think interest your prospects. The leading PPC search engines are Google Adwords, Overture, and MSN. Because they generate an extremely large amount of traffic, every business owner should explore the viability of using them.

A word of caution. Do not:

? Think that simply building a site will generate traffic

? Try tricks or gimmicks

? Obsess over the task

? Give up; the process does work if you?re patient

There are no guaranteed success formulas for marketing a web site. But common sense and proven techniques go a long way to making it happen.

Larry Baltz runs a company called More Sales ? More Profits. He works with small business owners who want to get more clients and sell more products and services. Larry is a Certified Guerrilla Marketing Coach and small business marketing expert. For his FREE report, ?Knock-Their-Socks-Off? Promotion and Marketing, go to http://www.moresales-moreprofits.com for your copy.

MORE ARTICLES:

Start Your Home Base Business With A Domain Name And Web Hosting
So you want to start an internet business where you can work at home and make tons of money The first part is easy to do

Web Hosting And Domain Registration Basics
Web Hosting

The 'Website' CHECKLIST : Domains, Hosting, Web Design
This article is meant to all who already have a website or who propose to buy it. Website – the term comprises three things : Domain, Hosting (Web space) & Web DesignThere are numerous company offering these services.

Website Domain Name Registration Services from Access IT Solutions
Before you start building a website, choosing the right domain name is an important thing to do. Website domain name registration is necessary to have a website. The names are important because they enable clients or potential customers to know about your business or organization.

Website-Hosting-Offers.com Launches to Compare Leading Web Hosting Providers for Small Businesses
Website-Hosting-Offers.com announces the launch of a website featuring a select group of top web hosting providers, including reviews and side by side comparisons of all web hosting plans from these providers. Web hosting providers reviewed include Yahoo Web Hosting, 1&1 Web Hosting, iPowerWeb Hosting, and more. Site visitors can get informative web hosting reviews and articles that cater to everyone from beginning website builders to more experienced small business owners upgrading to a new web hosting plan.

The Advantages Web Hosts Receive By Switching to ASP.NET Reseller Hosting
Many linux hosting resellers might find advantages of changing to a hosting service that sells Windows server hosting over Linux. While Linux is a very popular hosting solution, Windows offers multiple advantages that would benefit a number of customers. For this reason, it can be a very good product for hosts to resell.

The dos and don'ts of web hosting and domain names
When you make the decision to start a website for your business, it is a big step. Going from the world of offline business where clients are limited to geographical locations to online where the entire world is a potential client can be overwhelming.

New Review Website for Web Hosting Services Web-Hosting-Info.com Launched
Known for websites such as FaxCompare.com, PBXCompare.com and Email-Marketing-Options.com, Zilker Ventures launches its newest comparison and review website for web hosting services, Web-Hosting-Info.com.

The Steps Of Web Hosting Domain Registration
For the many millions of people who have decided to keep pace with the growing popularity of the Internet by launching their own website, they are faced with a variety of decisions necessary to make the most of their online presence. After deciding the nature and content of your website you must then tackle the decisions associated with web hosting domain registration.

Cheap Internet Hosting, Business Web Hosting - Choosing The Right Web Host Package
With literally hundreds of web hosting providers competing for your business, it may be confusing to find the one that's right for your web site. A few key considerations can help you narrow down your choices to the most affordable and best options to meet your personal, professional or business web page needs.

Free Website Hosting Vs. Paid Website Hosting Basics
Web site hosting service companies on the Internet permit the user to make their web site accessible through the World Wide Web. There are huge numbers of companies that offer web space on their server for their customers and also offer Internet connectivity in general in a data center. There can be various types of web site hosting companies. The main classification is the free web site hosting and the paid web site hosting service companies.

DiscountASP.NET Named Best Hosting Service by asp.netPRO Readers for Fourth Consecutive Year
ASP.NET hosting and SQL hosting leader, DiscountASP.NET announces receiving the "Best Hosting Service" award in asp.netPRO Magazine's 2008 Readers' Choice poll, making it the fourth consecutive year to win this prestigious title.

Nexx Cuts Price on .com Domain Names Web Host Offers Exceptional Value on Domain Names
Nexx Online Inc., an innovative North American web host and ICANN Accredited domain name registrar, today cut the price of their .com, .net, .org, .info and .biz domain names to only $7.95 per year.

Website Hosting Provider Flux Services Premieres Hosting Affiliate Program Addition
Flux Services announces additional web hosting affiliate program with payouts as high as $118 per sale.

Web Hosting Service – What you Need to Know to Change Web Hosting Providers
When service at your web hosting company is lacking, or your web site grows in traffic so much that you outgrow your current account, you may find yourself needing to change hosting providers. It can be scary to think about everything you need to do.